![]() “Meta is banking on a moment in time amidst peak Twitter frustration. Meta risks “spreading itself too thin,” said Mike Proulx, a research director at Forrester, a global market research company. “Our vision is that Threads will be a new app more focused on text and dialogue, modeled after what Instagram has done for photo and video,” the company said. There are buttons to like, repost or quote a “thread,” and counters showing the number of likes and replies that a post has received. Users will get a Twitter-like microblogging experience, according to screenshots provided to media, suggesting that Meta Platforms has been gearing up to directly challenge the platform after Musk’s tumultuous ownership has resulted in a series of unpopular changes that have turned off users and advertisers. in Apple and Google Android app stores in more than 100 countries including the U.S., Britain, Australia, Canada and Japan. The app went live just after midnight Wednesday in the U.K. LONDON (AP) - Meta unveiled an app to rival Twitter on Thursday, appearing to target users looking for an alternative to the social media platform owned - and frequently changed - by Elon Musk.Ĭalled Threads, the new offering is billed as a text-based version of Meta’s photo-sharing app Instagram that the company says provides “a new, separate space for real-time updates and public conversations.” ![]()
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